In 2007 a company came up with a crazy startup idea. They were going to hire human beings to respond to online search queries. Yeah, you got it right. When you search for a particular thing on ChaCha there will be a human responder to replies back. What good does that do? I mean who will wait while another human Google and others for your query and returns the cream of the information. No doubt the plan did not fare well then.
But ChaCha evolved with time. They launched a mobile service. There are still more mobile phones than computers with internet connections. So finding a right service to utilize wide market should be profitable. ChaCha did just the same and the plan clicked.
When you are travelling or out of internet reach it hard to access information. So a simple SMS to which you get the exact information searched by a human is great. There will be of course some advertisements involved. For example ChaCha sends you a related ad just after you submit your query. It is shortly followed by the real search result.
ChaCha does not stop there. They innovated further. The plan obviously evolved from the idea of repeating questions. They started archiving answered queries on their websites. Like Yahoo Answers and Answers.com ChaCha archives tend to rank higher in search engines for being human edited and verified information sources. These pages come with a lot of ads that brings good revenue.
ChaCha Web Archives
Popularity: 82% [?]
